Why Commercial Real Estate Brokers Love Thai Express Franchise
Strong performers who bring interest to a shopping destination are perennial favorites for those responsible for leasing and facility operations
Ever drive by a shopping area that’s lifeless, with just a few tenants or nothing really of interest? Everyone has, and those sites are nightmares for commercial real estate brokers and developers. That’s why those brokers and developers love the Thai Express™ franchise model, which brings a vibrant new player to the market.
“The idea of a food court, or food offerings, in malls and outdoor shopping centers is hardly new,” says Ray Zandi, Vice President of Business Development. “But often what’s there is the ‘same old, same old,’ and consumers just aren’t that interested. Instead, guests are navigating towards the slogan you will see in every location, “same same but different.” The Thai Express franchise concept is new to the United States. So when one opens, it generates a lot of excitement.”
Revitalizing existing malls and centers
That’s welcome news for malls and shopping centers that have been around for a while and are looking to refresh their look and tenant mix. Not only does a Thai Express franchise give them a new tenant, its consumer appeal will keep diners on the ground longer, enabling nearby merchants to benefit from the boost in traffic.
“A Thai Express franchise ‘plays well with others,’” Zandi says. “Not only does it bring in business throughout the day and evening, it allows other businesses to be seen by those diners and capture their business. The whole goal of a business community is to support each other, and Thai Express does that very well. Culture is an important part of what we do.”
Bringing interest to new facilities
In the case of shopping destinations that are new, or under construction, a Thai Express franchise showcases the high quality of new names being brought to the community. That, too, raises the center’s profile and helps bring in business. And because of the floor plans Thai Express offers, the concept dovetails nicely with many development styles.
“It can be hard to get people excited about a building site,” Zandi says. “That’s why commercial developers and leasing agents put up ‘coming soon’ signs that showcase the many brands soon to be available. When they add a Thai Express logo to that marketing, it shows that this is a destination that has something no other shopping site has, and that’s a big driver in the retail market, where differentiation is key.”
Bring Thai Express to your community today
Thai Express is a low-cost investment opportunity with high potential for growth as it expands across the United States. Startup costs range from $337,900 to $753,700, depending on the model. Since 2004, Thai Express has spread across the Canadian market with a business model built for entrepreneurs who are passionate about bringing an authentic and affordable Thai food experience to their communities. The franchise fee for the first Thai Express franchise is $30,000, and the franchise fee for multiple units can be discounted if certain conditions and criteria are met. For more information, download our free franchise information report.
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