How Do We Help Franchisees Grow?
Training and support, freshly made dishes and high-quality, visible marketing and branding make a winning system
We spent more than 12 years perfecting the Thai Express franchise model in Canada. All that work shows in our comprehensive training programs, simplified business operations systems and high-visibility marketing and branding.
We’re bringing these winning combinations to the U.S. market, where we’re poised to duplicate the explosive growth seen in Canada in the much larger U.S. market. Throughout the process, from decision to grand opening, the Thai Express management team is there to help you achieve each benchmark and prepare you to grow and scale your business.
Here are just a few of the many ways we help franchisees get prepared for their Thai Express careers.
Establish skills and prove yourself with our training and testing program
Deciding you want to own a Thai Express franchise doesn’t require you to know how to cook Thai food beforehand. We’ve perfected rigorous culinary training programs and testing to back up those systems.
Though Thai cuisine is easy to prepare, we nevertheless focus a significant portion of the training on getting you ready to make Thai food, and once you’re ready, we then test you to make sure you meet the Thai Express standards — both for business systems and cooking.
“The exam verifies they’ve incorporated the knowledge, and a cooking test verifies their food,” says Tim Le, Operations Director for Thai Express Canada. The result: when you leave training, you’re an expert in all aspects of owning and operating a Thai Express franchise restaurant — including how to cook each and every dish on our menu.
Franchise owners have confidence in a tested system with tremendous growth potential
MTY Group’s rapid expansion of Thai Express across Canada shows this brand has a tremendous potential for growth. Franchise owners are a vital part of that growth, and our U.S. operations are no different. We value franchisee input, and we encourage them to provide regular feedback on our franchise system — what’s working and what could be working better.
“The first part is respect,” says Dennis Ng, brand Vice President for Canada. “We have open doors and anything that is said is valid. As long as that is what they’ve said and how they feel, they are heard. We want to make the experience the best possible … for the clients, for the franchisees, for the home office.”
We’ve invested considerable energy in streamlining operations, so each Thai Express location can operate on as few employees as possible. An in-line restaurant typically requires 5 or 6 employees per shift, and many of our mall food court locations operate on as few as 2 or 3 employees per shift.
Meanwhile, as your business grows, so too can your operation. The Thai Express business model is ideal for both individual unit and multi-unit ownership. So whether you’re wanting an owner-operator single restaurant, or you have designs to become a Thai cuisine mogul, Thai Express is a great fit for you.
Bring the premier Thai food franchise to your community today
Thai Express is a low-cost investment opportunity with high potential for growth as we expand across the United States. Startup costs range from $330,400 to $731,700, depending on the model you choose. Since 2004, we saturated the Canadian market with a business model built for entrepreneurs who are passionate about bringing an authentic and affordable Thai food experience to their communities. The franchise fee for your first Thai Express franchise is $30,000, and the franchise fee for multiple units can be discounted if certain conditions and criteria are met.