Thai Express Franchise Owners Benefit from Continuous Training

From operational expertise to new and better ways to manage staff and draw customers, training is a vibrant and ongoing part of the Thai Express culture

When an entrepreneur decides to open a Thai Express™ Thai food franchise, they have a lot going on. Chief among the items on the “to do” list is training, which is a valuable and never-ending part of being in the Thai Express family, says Ray Zandi, Vice President of Business Development.

“In many brands, ‘training’ basically means showing the franchise owner how to set up shop and get started — and that’s it,” Zandi says. “But a Thai Express franchise is a breathing, growing business, so training must be developed with that in mind. It never really stops, and that’s as it should be.”

Initial onboarding is comprehensive and detailed

A new Thai Express Thai food franchise owner will spend time with the corporate team learning everything from back-office operations to the skills required for cooking with the customized Thai Express woks. Nothing is left to chance, so owners can open strong.

“The initial training covers everything, and there’s on-site follow-up through opening because the trainers know that the franchise owner and his or her team have had to absorb a lot of information in a pretty short time,” Zandi says. “Having those teams around during the opening process helps to ease everyone’s mind, and because they are such pros at cooking and interacting with customers, they can showcase how much fun operating a Thai Express franchise can be.”

Ongoing support helps shore up and support operations

The job’s not done once the doors are open, however. Part of the Thai Express franchise difference is continual training to straighten out any trouble spots, as well as to ensure that any new systems or processes are easy to understand and implement.

“There might be a change in the point-of-sale system, or there might be some menu tweaks,” Zandi says. “Whatever the case, trainers come to the location, or the owner comes to the Thai Express training center, so that a thorough understanding of what’s new, and how to implement it, can be gained. This is not a brand that just sends out an email or a new manual and calls it done. Training and support are a major reason Thai Express franchise locations are having such strong openings and are growing their business all around the United States.”

Bring Thai Express to your community today

Thai Express is a low-cost investment opportunity with high potential for growth as it expands across the United States. Since 2004, Thai Express has spread across the Canadian market with a business model built for entrepreneurs who are passionate about bringing an authentic and affordable Thai food experience to their communities. The franchise fee for the first Thai Express franchise is $30,000, and the franchise fee for multiple units can be discounted if certain conditions and criteria are met. For more information, download our free franchise information report.