Thai Express Franchises Feed Consumers to Nearby Businesses
Multiunit shopping and entertainment center operators value businesses that are strong draws and also keep visitors on site and staying longer
Look into any crowded Thai Express™ franchise location, and it’s easy to see that this is a business with strong appeal for consumers. Commercial real estate brokers see that, and they see a tenant that is helping its neighbors increase their traffic and revenues, as well.
“Thai Express is seen as a ‘feeder’ business, one that brings in traffic for what it has to offer, and then in turn helps the other vendors around it,” says Ray Zandi, Vice President of Business Development. “Retail operators love to have tenants that are destinations in their own right, so they help keep people on the property longer where their other occupants can market to them as well.”
A fresh, fun experience draws business
Thai food is an increasingly popular segment in fast-casual dining because consumers place a premium on fresh ingredients and unique spices. Thai Express capitalizes on that in a way that’s authentic and fun. That pulls in customers and gives the entire area exposure.
“If a Thai Express franchise is near other retail stores, or a multiplex, for example, then those diners may go to a movie after dinner, or do some other shopping before their meal,” Zandi says. “Thai Express serves as the kickoff or ending point for a visit that can benefit many businesses.”
Growing retail traffic feeds upon itself
Because every Thai Express franchise offers a menu that has hundreds of combinations, consumers are likely to make return visits so they can try something new, or perhaps add a twist to an old favorite. That helps build a cycle of repeat business that benefits the entire area.
“Thai Express is very much a destination dining spot, because people love seeing their food prepared right in front of them and knowing that they are getting a great-tasting meal in a matter of minutes,” Zandi says. “The more they come back, the more they are likely to visit the nearby shops and other businesses, which is the kind of recurring traffic commercial real estate brokers and owners love.”
Bring Thai Express to your community today
Thai Express is a low-cost investment opportunity with high potential for growth as it expands across the United States. Startup costs range from $337,900 to $753,700, depending on the model. Since 2004, Thai Express has spread across the Canadian market with a business model built for entrepreneurs who are passionate about bringing an authentic and affordable Thai food experience to their communities. The franchise fee for the first Thai Express franchise is $30,000, and the franchise fee for multiple units can be discounted if certain conditions and criteria are met. For more information, download our free franchise information report.