Thai Express Franchise Targets Mall of America for First Franchise
Canadian Thai food powerhouse is bringing delicious, healthy Thai cuisine to the states
Eddy Hassan is a multi-unit Thai Express franchise owner in the Montreal, Quebec area. He also has the distinction of being the first U.S. franchise owner, with his first of several locations set to break ground in Minneapolis, Minnesota’s Mall of America in late January.
Thai Express is the world’s largest Thai food franchise. Founded in 2004, our Asian QSR conquered Canadian food courts and strip centers, growing to over 285 locations in the last decade. We tap into pent-up demand for an authentic, fast and affordable Thai experience, and Thai Express has exploded into one of the most recognizable restaurant brands in Canada. Bolstered by the support and leadership of franchise giants MTY Group and Kahala Brands, Thai Express is entering the United States market, where the demand for Thai food has been rising for years, which is just one factor that convinced Eddy the U.S. market is ready for Thai Express.
“Thai Express has no real competition in the U.S. market, and we’re providing something that people love,” Eddy says. “We open restaurants to bring in customers, and this is a franchise that does just that. It attracts a diverse clientele and, once they come in and eat, they come back again and again because there simply isn’t anyone else who can do what we do in a Thai Express.”
Unlike other Asian-themed fast food restaurants, when customers approach the counter of a Thai Express, the first thing they’ll notice is there is no steam table, no trays of pre-cooked mystery foods slathered in sauce. Instead, Thai Express features fresh ingredients on a cold table, where customers watch as our skilled cooks select and prepare the ingredients to order.
The best part of the Thai Express ordering process for a customer is that the food is cooked right there, in front of them, while they wait and watch — and even our most complicated dishes go from ingredients to dished in less than three minutes. Food theatre meets fast food, and customers love the food.
“As a quick-service, casual dining experience, there’s nothing like Thai Express,” Eddy says. “That’s why we’re going to be huge in the United States — and why I’m excited to be a part of it.”
Bring Thai Express to your community today
Be the first to market with Thai Express in your community, and you can experience firsthand the value of the Thai Express customer relationship — a loyal clientele, a tested product and brand, and a proven system — all part of what makes Thai Express a great opportunity.
Investment costs range from $370,900 to $832,700, depending on the model you choose and location costs, which make Thai Express a remarkably affordable entry into a potentially huge growth market. Learn more about owning a Thai Express today.