Thai Express Franchise Owners Benefit from Continual Training
From employee hiring and supervision to local marketing and other outreach and promotional matters, school is always in session for Thai Express owners
When an entrepreneur purchases a Thai Express™ Thai food franchise, he or she can expect a great deal of initial training to help get the business up and running. And that’s just the beginning.
“It is important to understand the core operational concepts for Thai Express, so a lot of time is spent with new owners on those aspects,” says Ray Zandi, Vice President of Business Development. “And once that groundwork is in place, ongoing training touches on different elements so the franchise owner is always learning a new way to grow the business.”
Owner suggestions play a role
Many training sessions or modules are built on owner feedback. For instance, if there are ongoing issues with inventory control or other back-office elements, then remedial training can be put in place to help franchise owners and their teams overcome any stumbling blocks.
“Hearing from owners about what works, as well as what might be problematic, helps to create better systems and procedures,” says Zandi. “A Thai Express franchise has a lot of moving parts, so helping owners achieve operational excellence in every aspect of the business is a key goal for the corporate support team every day.”
Marketing, outreach support provided
That includes working with Thai Express franchise owners so they can raise brand awareness through social media and other local store marketing. Since most Thai Express franchise locations are the first in their market, that kind of outreach is crucial.
“A Thai Express franchise can have a visible and vibrant presence, and there are support staff and processes to help that happen,” Zandi says. “Like the rest of the system’s training, it’s flexible and adaptable so that any franchise owner can quickly and easily access whatever he or she needs.”
Bring Thai Express to your community today
Thai Express is a low-cost investment opportunity with high potential for growth as it expands throughout the United States. Startup costs range from $337,900 to $753,700, depending on the model. Since 2004, Thai Express has spread across the Canadian market with a business model built for entrepreneurs who are passionate about bringing an authentic and affordable Thai food experience to their communities. The franchise fee for the first Thai Express franchise is $30,000, and the franchise fee for multiple units can be discounted if certain conditions and criteria are met. For more information, download our free franchise information report.